Fare commerce? Vancouver launches transit-themed souvenirs

Vancouver guests looking for cool keepsakes past the standard maple syrup cookies and Steam Clock fridge magnets have a bus-full of recent choices to think about after the native transit authority launched its personal merchandise vary.

Transport-themed memento vary launched in Vancouver. Photo by: Translink

TransLink’s natty array of transport-themed novelties runs from seashore towels to bathe curtains and from throw pillows to pencil instances. And, in accordance with the group chargeable for the area’s bus, SkyTrain and SeaBus ferry companies, the purpose is to encourage just a little love for the transit community.

“Ultimately, the goal is to allow people to sort of show some pride in the transportation system,” TransLink spokesperson Jill Drews advised the town’s CTV News. “It’s an iconic thing and we looked for those icons to be able to put on the products that we designed.”

Transport-themed merchandise brand launched in Vancouver
Transport-themed cellphone cowl. Photo by Translink

The nostalgia-tinged vary contains retro-looks SeaBus posters, iPhone instances that echo classic sci-fi and water bottles printed with the outdated route indicators that after adorned the entrance of native buses. Top-selling gadgets to date have included mugs and SkyTrain fashions however T-shirts are additionally hooking guests looking for easy-to-pack souvenirs.

Available in black or white, yesteryear bus route indicators dominate the T-shirt vary. But an alternate grey-hued SeaBus shirt – with daring graphics depicting the town’s blocky passenger-only ferries – might develop into a success amongst out-of-towners who fall for the scenic 15-minute boat service working between Waterfront and Lonsdale Quay.

Translink mug
Translink launches personal memento vary in Vancouver. Photo by: Translink

According to TransLink, pencils and pencil instances are additionally promoting quicker than a 99 B-Line categorical bus. And whereas the vary is at the moment restricted to just some dozen gadgets – you’ll search in useless for SkyTrain-patterned onesies or boxer shorts printed just like the again finish of a bus – the authority says it’s open to concepts about potential new transit trinkets.

“The plan is to start with this, see how it goes and refresh products and add new products as we go along,” Drews advised CTV News. “If anyone has any suggestions for things they think might sell or they’d like to see, we’d like to see those as well.”

By John Lee

Travel News


Show More

Related Articles